Supercharge growth with advanced AI applications
Build the right capabilities for your organisation and increase your AI and data maturity to maximise your Marketing performance, activating advanced cloud-based use cases to extract maximum value from your investments.
Build your AI potential
Transform your core capabilities and ensure operational success
Boost your AI and data maturity by building key technology capabilities and enabling privacy-first solutions that fit your business goals. Strategically connect GMP to GCP with a 1st party-centered data architecture. Prepare your organisation for operational success to maximise the value of your investment.
Empower your Organisation
Assess and map your AI readiness. Identify your bespoke roadmap to boost digital, ensuring the right talent, processes, and infrastructure to navigate the evolving digital landscape.
Empower your organisation to leverage data and tech solutions for sustainable growth.
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AI readiness assessment and roadmap
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Operating models
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Training
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AI-Pathway Discovery
Unlock your Marketing performance
Unleash the power of AI in your organisation, accelerating your performance with advanced Marketing use cases.
Build customised experiences at scale, connecting your investment to demonstrable business-centric ROI​s.
Measure
Impact and ROIs
Maximise business impact with data-driven decisions. Our measurement and analytics solutions provide clear insights into your marketing effectiveness, connecting it to demonstrable ROIs. Leveraging AI and natural language processing, we help you transform data into actionable intelligence to anticipate customer behaviour, analyse content performance, and identify optimisation opportunities.
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Marketing Mix Modelling
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Data-Driven Attribution
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Incrementality testing
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Social Analysis
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Creative and video analytics
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Predictive analytics
Solutions
Our solutions are based on proven use cases, accelerating your time to value generation
Dragonfly-Enhance for YouTube
Our proprietary solution revolutionises the optimisation of YouTube media.
Service
Description
AI-Pathway
Discovery​
An AI intelligence engine, expertly crafted to generate maximum value from your data.
Service
Description
Dragonfly-
Connect
Maximise Marketing performance with a durable data solution for the cookieless era.
Service
Description
Service
Description
Service
Description
Case Study Retail
Accelerating Digital Marketing Transformation
Google ambition to realise ASDA as a greenfield client was realised through Dragonfly connecting Cloud funding to the client opportunity surfaced with Spark. Asda was looking to adopt AI in a bid to deliver its growth strategy by focussing on ROI improvement and sales incrementality through lifetime value growth.​
